Dawn Richard has been one of the most consistently interesting, ever-evolving R&B artists around since reinventing her career with 2012's Armor On and Whiteout EPs, and now after self-releasing her last few albums, she's signed to Merge Records who will put out the followup to 2019's new breed this year. Dawn says:
I set out a long time ago to create a lane where genre was optional. Where a Black woman could thrive in electropop and Afrofuturism unapologetically. This record has been such a cathartic experience. To create an immersive story highlighting New Orleans culture through a futuristic lens has just been… a wild-ass ride. I’m stoked to take the wild ride with Merge, and hopefully the world wants to jump on, too. I plan to reshape the way people see and hear New Orleans. Hope you ready?